Business Analyst Marketing Analytics – Banking or Credit Card experience | Big4s – Bangalore/Pune

Location: Bangalore Pune
Job Type: Permanent
Years of Experience: 5-8 Years
Industry: Strategy / Management Consulting Firms
Functional Area: Other

Job Role: Business Analyst Marketing Analytics

Salary: 12 to 21 LPA

Qualification: B.Tech degree or equivalent

Mandatory Skills: Credit Card,SAS,SQL

Recruiter Name: Afreen

Job Description

We are hiring for the Role of Business Analyst Marketing Analytics (Banking) or Credit Card experience | Big4s-Pune,Bangalore
Should have relevant exp in Credit Card & Analytics as well – 3 years
Analytics profiles only

  1. Candidate should have experience in Marketing Analytics with projects like Market segmentation, A/B Testing etc and also Python is good to have skill.
  2. Check if the candidate has worked on Credit cards Analytics and has experience in Credit card domain.
  3. Check for stakeholder management point (must)
  4. Tech stack: SAS and SQL are a must.
  5. Credit card domain is a must, Experience with co-branded credit cards will be a good to have
  6. Use Cases – Acquisition of New Credit Cards, Customer Marketing, Increase Balances, Drive higher spends etc.
  7. Soft Skills: Great Communication, confident, high energy and should be able to independently deliver
  8. No Reporting and Data extraction work. Purely Data Strategy role.
  9. Companies to target: ICICI, HDFC, Axis, MNC Banks, Amex, Kotak, IDFC, Financial institutions,
    Fintech startups like Slice, OneCard, Paytm, Visa, Mastercard
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